Going (New!) Places with Gola
Behind the scenes of our exclusive collab with the British heritage brand.
In case you haven't noticed, we're BIG fans of Gola over here! With over a century of expertise in the footwear industry, the British heritage brand has transcended athletes and entered the fashion landscape as a staple in many trendsetters' wardrobes – including Anthropologie customers (and employees!) alike.
Therefore, when it came time to create the ultimate leisurewear collection, teaming up just made sense. And Head of Marketing at Gola Classics couldn't agree more. "The Anthropologie customer loves our Gola footwear, so this was an obvious next step," says Donna Hill.
Introducing Gola exclusively for Anthropologie, an unforgettable collection featuring all of your favorite sneakers in exciting new shades (!!). But that's just the beginning of this beautiful partnership...
"As a heritage sports brand dating back to 1905, Gola has a strong foundation in all types of sport, from track and field to football," says Hill. "The brand has a story to tell, so this collaboration gave us a fabulous canvas of inspiration to work with, which we feel has been reflected but with a relaxed and trend-relevant twist."
Not only is this our first (but certainly not last) collaboration with the iconic brand, but it's also Gola's debut into the apparel industry. "It’s a first for Gola, so it really is unique," says Hill. "We’ve never partnered with a retailer before on a clothing collection, and to work with the Anthropologie team has been a pleasure."
To bring the clothing to life, we took what Gola does best – vintage-inspired designs and bold colors – and what we do best – feminine details and style signatures – to create retro-chic leisurewear you'll reach for every day.
A little bit sporty, a little bit feminine, our range of tees, shorts, dresses, socks, and more must-have styles are meant to be mixed, matched, and worn on repeat. "We’re so pleased with how each piece looks and how easily it can be styled," says Hill. "Anthro’s relaxed vibe transcends through the new clothing collection whilst retaining Gola’s heritage sports vibe which was really important to us."
Meet your new wardrobe MVPs with Gola exclusively for Anthropologie – available now at Anthropologie.com.
Therefore, when it came time to create the ultimate leisurewear collection, teaming up just made sense. And Head of Marketing at Gola Classics couldn't agree more. "The Anthropologie customer loves our Gola footwear, so this was an obvious next step," says Donna Hill.
Introducing Gola exclusively for Anthropologie, an unforgettable collection featuring all of your favorite sneakers in exciting new shades (!!). But that's just the beginning of this beautiful partnership...
"As a heritage sports brand dating back to 1905, Gola has a strong foundation in all types of sport, from track and field to football," says Hill. "The brand has a story to tell, so this collaboration gave us a fabulous canvas of inspiration to work with, which we feel has been reflected but with a relaxed and trend-relevant twist."
Not only is this our first (but certainly not last) collaboration with the iconic brand, but it's also Gola's debut into the apparel industry. "It’s a first for Gola, so it really is unique," says Hill. "We’ve never partnered with a retailer before on a clothing collection, and to work with the Anthropologie team has been a pleasure."
To bring the clothing to life, we took what Gola does best – vintage-inspired designs and bold colors – and what we do best – feminine details and style signatures – to create retro-chic leisurewear you'll reach for every day.
A little bit sporty, a little bit feminine, our range of tees, shorts, dresses, socks, and more must-have styles are meant to be mixed, matched, and worn on repeat. "We’re so pleased with how each piece looks and how easily it can be styled," says Hill. "Anthro’s relaxed vibe transcends through the new clothing collection whilst retaining Gola’s heritage sports vibe which was really important to us."
Meet your new wardrobe MVPs with Gola exclusively for Anthropologie – available now at Anthropologie.com.